Category: Blog

It’s vital for you and your brand to have a great Social Media presence, it is not    only about “being there”, but “how are you being there”. High quality communication with your followers is essential, creating relationships with them must be your principal goal in your social networks as well as trying to create a sentimental bond with your followers, that’s what we call engagement. Still confused? Take this example: You receive in your mail a flyer for a new clothing store with a 15% coupon. If you toss it right away you’ve been reached. If you take the ... Read more

LinkedIn may not be the most attractive of social networks but it is the most important, at least for professionals. For 2013 LinkedIn had a total of 277 million of members and with a growth of 35% last year it’s a really good choice if you are looking to revalue yourself as a professional or revalorize your business. LinkedIn can be considered as a business card exchange network. It’s made for you to connect with other people and let them know about your business or about what you do. With this in mind you could say that this is the ... Read more

With a community of more than 200 million users, Instagram is becoming one of the most popular social networks, and just last November they have introduced an ad system to their platform! Now, that’s a great place to find a lot of costumers! But, how do you make the best out of your Instagram account? Well we’ll give you some useful tips. 1)    Balance: It is important that you balance your postings, not everything can be about your products, you have to make your followers identify to your brand, show its “personality” this way your followers won’t get bored and stop following ... Read more

Twitter is currently the 2nd most important social media platform, with more than 310,000,000 unique visitors per month (to give you an idea of why this is so important, the current population of the United States is 318,554,000!) Seeing this you’ll understand that having a strong presence on Twitter means a huge exposition for any user. The problem is that is hard to start building that presence from scratch. Twitter advertising is really expensive, and currently available for US users only. So what do you need to do to create a great following base? There are several tips that you’ll ... Read more